Cindy Aronson

UX Researcher + Designer

Combining User Insights with Creativity and Innovation

DePaul University | Chicago, IL (Expected 2023)
Candidate, Master of Science in Human Computer Interaction, 4.00 CGPA
The University of Illinois at Urbana-Champaign
Bachelor of Fine and Applied Arts in Graphic Design, Dean's List.
Work Experience
DePaul Innovation Development Lab (iD Lab) | Chicago, IL
UX Researcher + Designer

Performs UX research activities to gain insights into clients’ products, markets, and customer base for increasing engagement and improving the user experience. Creates user-centered designs by synthesizing research, developing prototypes, testing, and communicating concepts to stakeholders.

Client Projects Include:

  • Abbott:  Co-led UX track for digital health innovation project that uses AI/ML.
  • Kimberly-Clark:  Created innovative concepts and conducted research to increase customer engagement. Concept idea was selected by marketing leadership for the next stage of development and consumer testing.
  • Pinwrk Start-up:   Conducted user experience, research and design activities including devising surveys, interviewing user groups, storyboarding, sketching, creating user flows, personas, wireframes, hi-fi mobile prototypes, and design system elements for the iD Lab’s Accelerator AI-driven initiative.
  • RJW Logistics:   Performed heuristic evaluations and revamped data visualizations for a suite of business dashboards, improving customers’ ability to quickly model scenarios and gain insight into their supply chain. Result: increased customer base.

DePaul University | Chicago, IL
Student Grader, College of Computing and Digital Media

Grades assignments for graduate-level coursework in the Human-Computer Interaction (HCI) program. Presents feedback to improve student success.

City of Evanston | Evanston, IL
Web Developer & Administrator

Provided web administration and support by maintaining content and functionality for the City's municipal website serving over 70,000 residents. Supported 30+ City Departments and Divisions for site improvements.

Allstate Insurance Company | Northbrook, IL
User Experience Architect

Provided visual design coordination, support, and management for the most significant technology and process-focused initiatives undertaken by Allstate. Designs were used daily by 10,000+ claim handlers, agents, and employees increasing productivity, efficiency, and customer satisfaction.

DePaul Experience Design (XD) Roundtable Student Group
Past President

In collaboration with the Executive Board, I helped to organize, plan, and host monthly events including a mentorship program, interview prep, portfolio reviews, whiteboarding workshop, and book talks all during a global pandemic.

Honors & Awards
Baxter + Matter 2022 University Hackathon
Top 10 Finalist, Team DePaul iD Lab

To advance home dialysis for end-stage kidney disease (ESKD) patients and clinic operations.

DePaul University's Honor Society of Upsilon Pi Epsilon
Honors Nominee by Invitation-Only

Honor Society for the Computing & Information Disciplines

DePaul University's Honor Society of Phi Kappa Phi, Chapter 272
Honors Nominee by Invitation-Only

All-Discipline Honor Society comprised of the Top 10 percent of Graduate Students and 7 percent of Undergraduates

How I Work



Make sense of and learn about the problem. Investigate what related work has been done before, and determine if the initially identified problem is really a problem.



Gain deep understanding of the intended users' goals, motivations, and pain points.



Analyze collected data and identify a user's need to address with the design solution.



Diverge on a large quantity of possible ideas that could evolve into solutions.



Develop some of the ideas into tangible objects.



Evaluate finished objects with their users and collect input for improvement.

I strive to

Understand the "Why" Behind Human Behavior

Incorporating principles from Behavorial Science, I follow a user-centered research and design-thinking approach that helps reduce risk and increase the probability that what gets built positively impacts people's lives. I enjoy learning about what motivates people - their innermost thoughts, goals, feelings, pain points and dreams. I have been told by others that I am friendly, curious, and have a keen sense of empathy which allows users to feel comfortable in revealing their true selves during research sessions. I engage in continuous learning, with a focus on emerging technology, accessibility, behavorial economics, and innovative ways to engage the user.